Surf Coast Tea Merchants.
Strategy. Identity Design.
Packaging Design. Production Management. Style Guide.

Next for our clients, Kirsten and Neal Sacco was Surf Coast Tea Merchants. They had made the sea change for their family to Torquay to breathe fresher air and have more time together. Following the sale of their beloved Sacco Coffee they identified a gap in the market along the coast that would provide them the avenue to build ongoing relationships with cafes and restaurants around the Surf Coast, Bellarine and Geelong area that were not ready to change their coffee providers.

Together we created Surf Coast Tea Merchants and a rainbow of beautiful packaging emerged. The brief was simple, create a range of tea that was shelf worthy and enviable. We investigated packaging types that broke the mould, stood out on shelf and created a colour palette that was fitting for the sea side coastal towns of the Great Ocean Road. Surf Coast Tea Merchants can be seen proudly on show at many coastal cafe’s and restaurants along our beautiful coasts.

surfcoastteamerchants.com.au
@surfcoastteamerchants